Your Weekly Process

Uncategorized· Video

30 Apr 2020

In the past three weeks, I’ve helped you form a pattern of doing a livestream on Tuesdays and an email blast to your customers and potential customers on Friday. Today, I am going to review how that process all fits together each week.

After you go live on Facebook each week, download that livestream to your computer and upload to YouTube. Here is the blog entry where I taught you how.
Summarize the contents of your live video and upload that summary with the video into a blog post. Again, here is the blog entry where I taught you how.
Each week, summarize your posts for the week in your email blast and include an embedded video link. Make sure you set up a system on your website so that you can grow your email list. Here is the blog entry where I taught you about that.
Consider adding an Instagram story to the mix at least once a week.

If you are following this process, you are using all the best organic digital media tools to get a significant marketing reach. The next step is using paid traffic to build your followers, your customer base, and to get conversions faster. After about three months of consistent organic content posting, I recommend you start running ads (paid traffic) on social media. I have a course called #ZeroToDigital where I go in-depth in content marketing, social media, email marketing, paid traffic, and more. If you’d like to learn about all of these topics in more depth, watch my webinar where I explain the course in detail. Thank you for joining me for my tip streak… tomorrow I will send you off with one last tip!

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The Most Important Tip Of All »

Rethinking AI: From Automation to Authentic Connection

December 13, 2024 By Vanessa Errecarte Leave a Comment

AI is everywhere, especially in marketing. But here’s the big question: are we using it to truly connect with people, or just automate the basics? I recently had the opportunity to share my thoughts about using AI for communicating with our ideal customers at the American Marketing Association’s EVOLVE event. Think about it—when was the … Read More about Rethinking AI: From Automation to Authentic Connection

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