Are you playing "online marketing darts"? It’s a term I lovingly use to describe when businesses post frequent content online so that they can be “on social media” but don’t really know how to benefit from all the hard work that goes into it. When this happens, not only do people spend a lot of ... Read More about Do You Play Darts?
Remember that time in elementary school when you were SO excited to volunteer the answer, only to have the teacher call on someone ELSE? Deflated, you put your hand down and exclaimed, “I was going to SAY that!” Well… today I am going to tell you why I don’t ever want you to have the ... Read More about Why I Don’t Ever Want You To Have The “Right” Answer Again
Your social media is the beginning of your online marketing success, NOT THE END. In today's video, I explain why, as well as below... So many people think there’s something magic about social media that they need to figure out for it to lead to more sales, which makes me sad-- because it ends in ... Read More about Your Social Media Is Just The Beginning, Not The End
If you've ever studied the most successful CEOs, you may have realized that they all have one key part of their stories in common: At some point (or points), they did something before they were ready. On the surface, this might sound irresponsible, but it's really the ONLY way to achieve the ... Read More about Put This On Your Calendar
As a mother of toddlers, Santa is a year-round ORDEAL. Wish lists are an ongoing thing ... especially when I remove the toys that frantically get thrown in the Target cart and remind my kids that Christmas is coming in (fill in the blank here) months and that the removed toys would be great things ... Read More about Improve Your Marketing By Channeling Santa Claus