I had an experience last week that has me in reflection mode, especially when it comes to managing hard times…
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It’s True, Social Media is the “New” Discovery Tool
I’ve had a hunch for the past two years that social media could be a cheaper alternative to search in…
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Why “Dads and Grads” Make You Buy More
Have you ever gone to the store to buy a Father’s Day card during this time of year and also…
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20 Words to Ditch Forever
Plastic is as bad for your copy as it is for the environment. A few months ago, I encouraged you…
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Imagination is Killing your Sales
When was the last time you asked a consumer to “imagine what it would be like if…” Undoubtedly you have…
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Impostor Syndrome: Ghost it in Your Marketing
Walking into a room filled with important individuals, the voice of doubt echoed loudly in my mind. “I DON’T BELONG…
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