The new year always brings with it hope—and this year is definitely no exception. For many of us “out with…
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The Results are in: It’s Time to Get on Camera
I’m always honest to my clients… painfully honest if need be. I want them to trust me, so I always…
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Creating Hope
Most marketers and business owners are instinctually good at presenting problems and solutions. Need to lose 30 pounds? Here is…
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The Secret Sauce that Makes You an Expert
I love grilled cheese sandwiches. When I was little, I would ask for one every morning for breakfast. I would…
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The Discount Trap
The Discount Trap Raise your hand if you build discounts into your pricing. While this is a popular practice, in…
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Bringing Back my Pandemic Tip Streak
Back in April when the coronavirus pandemic was fairly new and businesses were facing enormous uncertainty, I shared a free,…
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