Today we’re going to play a little game together. I am going to write a few things below and you…
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Kale, Big Macs, and Pumpkin Oreos
Last year a group of researchers from Kellogg School of Management (Chelsea Galoni, Gregory S. Carpenter, and Hayagreeva Rao) set…
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The Digital Tool that’s Hard to See
Today I’d like to talk about a monumental (primarily virtual) event and its history. For those unfamiliar, the Big Day…
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The Number that is More Important than your Fan or Follower Count
One of the most common questions I get in digital marketing is, “How do I increase my follower or fan…
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It’s not just about getting to market anymore
Let’s fly 30,000 feet up in the air and take a look at why consistency is so important to your…
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The #1 Mistake Businesses Make on Their Websites
I once discovered a small boutique on vacation because there was a dress in the window that I really wanted….
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