Always being in the right place, at the right time, with the right message is downright stressful. Raise your hand if you ever feel like no matter how much you do, there’s still more to be done? I hear ya, it’s a common marketing headache …
Now raise your hand if you’ve ever set up accounts on several social media platforms and tools in an effort to achieve the kind of robust social media presence the industry seems to tell you that you need to have … only to find out a few weeks or months later that you just don’t have the time to manages all of these on a regular basis. For example, is your Twitter account a graveyard of old tweets?
Here’s the good news: You are NOT alone.
In today’s video, I talk about social media sustainability and how you can choose the social media platforms where you will make the greatest impact and maximize your visibility, WITHOUT overextending yourself (yes, I am going to get into the nitty gritty details of specific platforms).
